In 2016, Alex Steffen and I produced a three-night talk series called The Heroic Future. The talks were filmed and later edited into a single video for general audiences.
We successfully crowdfunded the project with a Kickstarter that generated more than $75,000. With Alex’s voiceover and some creative direction, I created the Kickstarter’s promotional video. I also edited the page content, gathered press mentions, and followed up on backer leads. Check out the page here and watch the video below.
Once the series was funded, I shifted my focus to planning and producing the three nights by zeroing in on the following tasks:
- securing a venue
- hiring a film crew
- renting equipment
- ensuring venue compliance
- recruiting volunteers
- designing programs
- selling additional tickets
- creating a scholarship ticket ticket program and offering tickets to applicants
By managing all these details, I enabled Alex to focus almost exclusively on content. The three nights ran smoothly and brought together hundreds of attendees.
After the final curtain, I again shifted my focus, this time to working with a professional video editor to cut the six hours of raw footage from the series into something digestible for a general audience. I contracted this editor for the project, and worked with Alex to select highlights from the three nights and slice them into a cohesive flow. The resulting video can be found here.
Alison Cantor 